Prospects to Customers to Friends to Fans

How Do You Turn Your Prospects Into Raving Fans In Several Guaranteed Leaps?

Don't know about you, but when the time comes to converting "cold" traffic, my bum clenches tight as a newly strung geetar.

Trepidation, cold sweats, stomach churns, mixed with a cocktail of doubt and worry.

All manage to squeeze my chest like a heart attack on heat.

COLD traffic!

REALLY?

Well, get this... 

What if you were shown how? 

In a way that worked like gangbusters.

Would you be up for it?

What if I could show you how NOT to sell, and still get your prospects begging for more.

What if there were a way to feed your audience, so they plead with you to show them everything you've got.

Every-single-time.

Without fail.

Well...

There IS a way.

A simple way,

A better way.

So, let's dive in...

The Most Delicious Sandwich You've EVER Tasted!

Here it is...

"Hey, bozo, do you have this problem? Are you tired of _____? You should buy my sh*t, here's why Blah, Blah, testimonial, testimonial, Blah, Blah guarantee, Blah, Blah, buy it now cause it's going up $zillion tomorrow, and more Blah, blah!

This script is over-used and sucks.

Why?

Have a guess, go on, I dare yah!

Okay, times up...

They're pitchin' their wares before the prospect is pre-sold on the PLAN.

What's the plan?

It's the solution to their problem, either the one they've used before, or a better version.

Listen...

If you "pre-sell" your prospects on the plan, you can get your ratios up by at least 50%.

I mean...

Think of the conversion process as jumping across a wide river (with no chance of getting to to the other side in one leap)

On the other side is the solution / new-plan.

Most folk scream, "come over to my side of the river, it's safe, warm, and heavenly.

Trouble being...

You don't believe them, you've been hurt before, you could drown, or even die in the fast flowing rapids (the gap is far to wide)

Most people will never take that BIG leap again, unless some schmooze celebrity or other "authority," inspires them.

Now what if you were to narrow that gap (I'm speakin' analogy here for the high-schoolers)

What if you were to put a few steppin' stones into the river, so they'd "easily" step across to the other side?

Don't get me wrong, there are plenty of good-natured people selling the big leap of faith

And their solutions are pretty good (sometimes)

But...

If you really want to convert your prospects without the strong-arm, high-pressure, smooth-talkin' tactics of a snake.

Take the gentile, one-step-at-a-time, discover before you buy, method (as long as you've found the right solution)

This will "always" work like gang-busters, because it's based on human nature (and deep psychology).

So...

50% conversion, NOT bad huh?

But, could we do better?

Yes...

And if you've get a  product or service that really works, you'd be doing a disservice for not attempting to get everyone on board. Agreed?

Imagine a hundred people still stranded over the other side of the river. And you could get them all over safely. Wouldn't you at least wanna try?

Let me introduce you to the 5 P's of pre-selling (A big hat-tip to my mentor Travis Sago)

And when I say personality and philosophy, it not geared up to getting everyone to "like" you. It's about stamping who YOU really are all over your brand.

Those who dislike you (and they'll be many) can go elsewhere, but the ones who stick, will follow you to the ends of the earth (if it was flat). The idea here, is to gradually, over time give them instant, mini "real" solutions to problems they have in their lives.

And since (over time) you've helped with these little problems...

You'll be the one they come to when they need bigger solutions. Make sense?

So, when you combine personality with philosophy, your prospects get a complete picture of you. Add those two with your solution, and you're looking at 60-80% conversion rate.

But how do you get the close rate up to 90%?

Well, hold on to your hat...

'Cause I'm gonna show you in the next instalment!

See you there...